We wanted to make it easy for people to add beautiful colours to their days
with what they wear. And we have had an incredible journey making socks
available for upwardly mobile Nigerians, especially those in major cities across
Think of Smileys as the badge for happy young Africans.
People who love to exercise, have a fun time with friends and family, show up to
meetings looking sharp, and are beacons of hope in the different spheres
across the continent.